Fettle
Keep fit in your own time.
Fettle is a robust content system for health & fitness businesses. I joined the team when it was in its infancy to design a CMS & the frontend for their clients' customers. I also created promotional materials including video and motion graphics.
The Project:
UI design, illustration, iconography, art direction, promotional & content design. All round design 🦄 for a startup.
Fettle provides yogis, PT’s and other health and fitness professionals with a place to add their created content to share with their clients using a subscription service to reach a wider audience especially in these quarantine times.
Branding by Sprout
My Role and skills:
- UI and web design
- Working with Jira and Agile methodology
- Building assets around defined Brand Guidelines
- Creating Styleguide for Content Management System
- Animation and motion graphics
- Storyboarding and art directing promotional video with Controlled Image
- Design social assets
- Illustration and iconography